Career & Experience

From marketing execution to executive growth leadership.

A career spanning more than 18 years, multiple business models and international markets, with a consistent focus on commercial accountability.

2007 onwards

Marketing foundations

Career development across marketing, brand, digital, acquisition and commercial growth responsibilities.

2013–2025

Founder-led advisory and fractional leadership

Founded and ran a marketing and growth consultancy model, taking interim and fractional CMO/CGO responsibilities across more than 30 organisations.

Cross-sector

Fintech, technology, consumer, luxury and property

Worked across fintech, payments, capital markets, technology, SaaS, consumer brands, luxury, retail, real estate, travel and hospitality.

UAE

Operating experience in the Emirates

Built a marketing function from zero for a regulated Dubai platform and subsequently established Yudrin & Co FZE LLC as a UAE-based consultancy.

Current

Growth, marketing and AI-enabled operations

Combines executive marketing leadership with hands-on work in automation, LLM-powered tools and AI-enabled commercial workflows.